01/05/2007

Public Expectations

The gaming industry has got itself into a bit of trouble with introducing new ideas so rapidly in the last few years. The new aspects of gaming have become an expectation within the public. The gaming companies have set a very high standard due to their innovative ideas and now the public has a taste of new gaming techniques, it will want to see more and more of these new ideas as soon as possible. This means that the major companies will have to spend a lot of money investing in innovating new ideas for the public which could potentially be risk-bearing and even loss-making. The standard is set high and it is important for this high level to be maintained.

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